4 reasons why Prius being Eco is nonsense
May 19th, 2009
3 comments
Few words about my favourite marketing product: Toyota Prius. I want to underline the marketing word as in opposite to Eco. I have to admit that it was the first of a kind (or at lease one of the firsts) – hybrid sold in numbers. And despite it’s ugliness – it was successful here and there. You can treat is as a regular car to drive everyday. Everything would be ok if it wasn’t for the aura of greatness, innovation and Eco label – that are being sticked to this piece of metal. The truth is this is not an “eco car”. It is sold as one, so California citizens can calm their conscience of having 6 liter Corvette as a husbands/sons/aunts second car 
To the point… I would like to divide this post:
- About usability, economy – regular car characteristics
- Ecology in wider aspect
